[Business Environment Optimization] In Yangpu, Dreams Resonate Powerfully Amidst the Everyday Bustle April 08,2024

When one thinks of a community, the phrase "everyday bustle" often comes to mind. Currently, Yangpu is fully committed to crafting a business environment renowned as the "warmest district" and the "most fertile ground" for investment promotion. As this warmth and fervor continue to spread to streets and communities, how can one gradually "weave" a "Spring and Scenic Harmony" amidst the rich everyday bustle?

From earning just a few thousand yuan per month to emerging as a new industry talent, a "post-90s" entrepreneur achieves a "remarkable turnaround"; the neighborhood block adds a new function, extending employment services right to the residents' doorsteps... Let us delve into the Yangpu community and feel how dreams resonate powerfully amidst the everyday bustle.

A Top-Quality "Dual-Creation" Ecosystem with Unlimited Development Stages

Accompanying his company's growth, he transitioned from an employee to a startup founder, and then to a leader.

"Ride the winds and break the waves; the future is bright." Chen Huan often uses this phrase to motivate himself. His "i-SPACE Digital Interaction Company," a comprehensive cultural service enterprise, has distinguished itself in the innovative and entrepreneurial environment of Yangpu's Wujiaochang, becoming a rising star in the industry.

A piece of paper, a book, or even an exhibition hall, can "come alive" under the enhancement of digital interactive technology, allowing people to appreciate landscapes from all over without leaving their homes... Thanks to the support of the entrepreneurship park, the company now boasts over a thousand cases of creative design and digital interaction applications. With the company's growth, Chen Huan has evolved from an employee to a startup founder and now a leader.

Is entrepreneurship challenging? Unlike others, "startup founder" Chen Huan finds it not particularly difficult. Perhaps it's because he founded a design studio during his university days, Chen Huan's initial foray into entrepreneurship was "smooth sailing," earning numerous domestic industry awards at one time. However, the unexpected challenges that followed the "not difficult" phase—weak business sectors, funding shortages, and high-intensity work becoming the norm—eventually led the team to break new ground, transitioning from product design to digital interaction, breathing new life into the enterprise's development.

Chen Huan's vision for the company is to integrate traditional cultural creativity with virtual interaction technologies. Since its inception, the company has provided a range of services, including spatial design, technical design, complete branding solutions, convention services, digital cultural creativity mystery boxes, virtual interactions, and cultural creativity products, to well-known domestic and foreign enterprises, government institutions, and corporate clients.

From a one-person operation to a team of dozens, and from making just a few thousand yuan per month to becoming a new industry talent, Chen Huan's advice on entrepreneurship is that it is akin to running a marathon. Entrepreneurs should have the capacity to endure, be mentally prepared to face setbacks and failures, choose the right track and industry, and continuously expand their space to have an unlimited stage for development.

Such entrepreneurial stories are commonplace in Yangpu, a hotbed of innovation and entrepreneurship. Over the years, Wujiaochang has accumulated a wealth of "dual-creation" resources and talent. In the future, Wujiaochang Street will continue to optimize its business environment, allowing more "Chen Huans" to see their dreams become reality and thrive.

A New Function Added to the Neighborhood Block, "One-Stop" Employment Services Settle Close to Job Seekers

Entrepreneurship and employment always generate synergistic effects.

The Guoding Branch Road neighborhood block, which combines functions like reading, socializing, dining assistance, parenting, and elderly care, is highly popular among community residents due to its "everyday bustle" and "scholarly atmosphere." Now, the Guoding Branch Road neighborhood block has added a new function.

Currently, Yangpu is actively building a "15-minute employment service circle," extending the reach of services directly to residents' doorsteps. The first "15-minute employment service circle" community employment service station set up by Wujiaochang Street is located here, known as the Creative Workshop Joyful Employment Space—Everyone's Living Room site.

Job seekers write their short-term goals on paper; employment guide experts not only conduct thematic coaching seminars but also analyze the reasons for employment difficulties, offering personalized solutions. This scenario took place at a recent career guidance salon.

The Everyone’s Living Room site possesses six core service functions: surveying employment needs, collecting job positions, matching employment supply and demand, enhancing employment skills, providing employment support and aid, and offering entrepreneurship guidance services. It also features a "remote assistance" virtual window, allowing residents to conduct "face-to-face" transactions remotely from their doorsteps, significantly enhancing service efficiency.

Moreover, this location hosts various employment-related activities monthly, such as job fairs, interview sessions, professional skills enhancement training, and one-on-one career guidance, offering a "one-stop" employment boosting service.

Reporters have learned that in the future, in addition to further developing community employment service stations, Wujiaochang Street will fully leverage the public employment service platform to actively connect enterprises and job seekers, striving to cover all local employment services comprehensively and assist more job seekers in achieving high-quality, full employment.

"Gateways to Gardens" And "House Entrances" Alike Serve as Hubs for Quality Services

Health Services Are "Delivered to the Park," Ensuring White-Collar Workers Can Enjoy a Good Night's Sleep

"Let music gently flow through your body, feel the notes resonate with your soul." "Imagine yourself in a beautiful garden, surrounded by a variety of flowers and plants..." Recently, in the multimedia classroom of INNO Innovation Park, white-collar workers slowly closed their eyes, following the melodious tunes under the guidance of a psychologist, engaging deeply in meditation to explore inner peace. This activity, titled "Medical Escort · Shared Medical Resources · Healthy Sleep Enters the Park," is a joint initiative by Yangpu District's Mental Hygiene Center and Xinjiangwancheng Street.

"Not only did this meditation session offer me a brief respite, but it also allowed for a true release of physical and mental stress, achieving tranquility of the mind," remarked one white-collar participant.

In addition to the music meditation, volunteers from Yangpu District's Mental Hygiene Center also provided immersive sleep science lectures and free health consultations. During the event, medical personnel patiently addressed the participants' concerns, sharing knowledge relevant to sleep disorders and guiding them to alter poor lifestyle habits and incorrect sleep routines.

Zheng Yanting, director of the Psychological Counseling and Therapy Center at Yangpu District's Mental Hygiene Center, noted, "The fast pace of modern life brings significant stress to office workers. Meditation, as a common method to adjust mood, allows the brain to rest and aids in improving sleep." "We hope such meditation experiences will help more people relax, relieve stress, and no longer struggle with sleep difficulties," she added.

Reportedly, this activity is part of the "Medical Escort · Shared Medical Resources" party-building project by Xinjiangwancheng Street, aimed at entering parks, campuses, and communities to provide professional guidance and protect everyone's mental health.

Community-School-Enterprise Party Building Community: Demonstrating "Embroidery Skills" in the Community

The Community-School-Enterprise Party Building Community is a distinctive Party building brand of the Xinjiangwancheng Street. It interconnects departments, enterprises, residential areas, universities, and parks within its jurisdiction through a "1+3" Party and community service platform. How can the Community-School-Enterprise Party Building Community be strengthened to play a more active role in the process of innovation and development re-launch in Yangpu?

As outlined in the Yangpu District Business Environment Optimization Plan, Version 7.0, it is crucial to continuously strengthen the collaborative construction among government, enterprises, society, and academia, and to establish a normalized, systematic communication mechanism. The street office, as a crucial unit of grassroots governance, should actively respond to this call, deepen collaboration with institutions within the district, and jointly create a high-quality, efficient service system. On March 25, the new session of "Everyone's Micro-Lecture Hall" was held at the Xinjiangwancheng Community Cultural Activity Center, where the Deputy Director of the Street Office, Xue Yangru, spoke.

On the same day, the 2024 list of distinctive brand projects for Community-School-Enterprise Party Building Community was released.

For example, the Zhengyue Road area, which houses the School of Life Sciences of Fudan University, the Zhengyue Department of Benxi Road Kindergarten, the School of Journalism and Communication of Shanghai University of Sport, the Xueyue Fengyong Literary Society, and the Zhengyue Road branch of the Industrial and Commercial Bank of China, boasts a rich array of ideological and political resources. Therefore, this area will focus on creating the "Ideological and Political Charging Pile" brand, offering interesting courses on health and wellness, ecological civilization, scientific knowledge, and traditional Chinese studies; it will also explore a base for middle school students' social practice and promote joint education of talents. The Zhengli Road area, rich in medical and hygiene resources, will focus on creating the "Health Express" brand, optimizing the community health service platform, providing systematic health and medical volunteer services; exploring the "Property + Helping the Elderly" mode, offering house safety maintenance services for elderly people living alone and disabled persons; and jointly constructing the "Niangjia People Service Station" to provide medical services to flexible employment groups and street shop workers.

During the discussion segment, the Deputy Secretary of the Party Committee and Deputy General Manager of Siddhi International, Yan Jiongwei, shared his insights. He suggested, in line with the characteristics of the Bay Valley Technology Park, to "optimize hardware, emphasize service, focus on integration, and innovate brands," integrating Party building and business services to attract, retain, and keep talents.

The Party Secretary of Yongjingyuan Residential Area, Lin Lu, shared the practices of his area concerning Party-led empowerment for community construction—fully utilizing the resources of the community-school-enterprise Party building community and the four-area alliance, strengthening grassroots construction, tapping into the community's talented and skilled individuals, and aiding community development.

According to the introduction, in the future, the various areas of Xinjiangwancheng Street will combine their own resource advantages to create distinctive Party building brands such as Ideological and Political Charging Piles, Youth Heart Harbors, Health Express, and Urban Embroidery Needles. Next, the street will amplify the effects of projects such as community health teachers, "Health Express," and mobile Party classes, centering on the new needs of enterprise employees in culture, livelihood, and employment, developing more collaborative projects, and delivering the advantages of the community's resources into the parks.