Celebrating the Fifth Anniversary of the People's City Concept: Creating the "Warm Yangpu Shores" Foreign Business Service Brand, Our District Strives to Optimize the "Ecosystem Circle" August 26,2024
As we celebrate the fifth anniversary of the People's City concept this year, Yangpu, as the district where it was first proposed, has witnessed booming digital economy development and vibrant urban life. Let's feel this increasingly "YOUNG" people's city together...
Henkel's largest consumer goods R&D center in Asia, Nike's China Sports Research Lab, Dell's Edge Innovation Joint Lab, Ford's China Design Center, and the innovation consortium jointly established by Continental Group with the district government and Tongji University...
In recent years, foreign-invested enterprise key projects have sprung up like bamboo shoots after a spring rain in the two major headquarters clusters in our district - the southern Dalian Road Headquarters Gathering Area and the northern KIC and New Jiangwan Tishman Speyer area. At the same time, our district has also shown a clustering trend in two sub-sectors: automotive software and information technology services.
These are the development achievements of our district in creating the "Warm Yangpu Shores" foreign business service brand. According to the "Shanghai's Implementation Plan for Promoting Foreign Business Investment in a Coordinated Manner", our district has formulated the "Yangpu District's Work Plan for Stabilizing Foreign Investment in 2024". Through vigorously implementing the landing and additional investment of foreign capital, promoting the quality improvement and capacity enhancement of foreign enterprises, holding brand investment promotion events, and strengthening foreign business investment protection, it guides and encourages foreign-invested projects, technologies, and funds to converge in our district.
We found that the "Yangpu version" of the coordination work has several detailed responsibilities: it clarifies increasing enterprise visits, accelerating implementation and landing, strengthening data research, promoting headquarters clustering, attracting talent gathering, strengthening city-district coordination, enhancing departmental linkages, creating brand events, leveraging the CIIE effect, providing efficient services, and safeguarding foreign business equity; through establishing and improving working group promotion mechanisms, foreign business investment promotion coordination mechanisms, Shanghai-based institution liaison and communication mechanisms, project information communication and collaborative advancement mechanisms, event coordination mechanisms, service response mechanisms, policy guarantee mechanisms, and assessment mechanisms, it promotes our district's work on stabilizing foreign investment and achieves effective results.
Furthermore, our district has also put forward optimization ideas for "promoting foreign business investment in a coordinated manner": in terms of work mechanism coordination, it is suggested to strengthen the guidance of meetings to help districts clarify directions and improve the effectiveness and decision-making of work implementation; in terms of investment promotion information exchange, it is suggested to strengthen two-way information push based on each district's industry orientation to help district-level departments better undertake city-level projects and form two-way interaction; in terms of city-district collaboration, it is suggested to jointly hold large-scale investment promotion events based on each district's focus countries, industries, and regions to form a pattern of joint planning, participation, and promotion by the city and districts; in terms of personnel team building, it is suggested to further promote talent exchange by selecting outstanding cadres to conduct short-term rotations and exchanges in city-level departments, international investment promotion institutions, and overseas offices to broaden international perspectives and accumulate practical experience.
In recent years, our district has continuously promoted the development of an outward-oriented economy, expanded opening up, and strengthened foreign investment attraction services, with many highlights in investment promotion.
International Entrepreneurs Roundtable, German Enterprises Entering Yangpu, Digital Empowerment Roundtable, Foreign Enterprise Policy Interpretation Conference... Our district actively organizes and mobilizes various types of enterprises to participate in investment promotion events such as Canton Fair, CICPE, and CSITF, allowing our district to make "new partners", smell "new business opportunities", and find "new engines". In terms of strengthening the functions of platforms and channels, our district leverages the roles of Shanghai-based foreign-related institutions such as the German Overseas Chamber of Commerce Alliance, the Bay Area Council, the Nordic Innovation Center, and international chambers of commerce to attract enterprises, universities, and institutions to visit, investigate, and exchange in our district, tapping into high-quality overseas project resources while promoting the integration of foreign capital into innovation development.
We learned that our district currently has about 1,300 foreign-invested enterprises. In the past five years, 18 foreign-invested headquarters and R&D centers have been introduced, accumulating to 44. Global Fortune 500 companies and industry leaders such as Nike, Siemens, Continental, Henkel, Vitesco Technologies, Lear, Ford, ThyssenKrupp, IBM, AECOM, and Dell continue to gather.
Next, our district will continue to focus on creating the "Warm Yangpu Shores" foreign business service brand, coordinating factor resources, strengthening collaborative sharing, safeguarding foreign business equity, and striving to optimize the ecosystem circle for foreign-invested enterprises.