People's City Fifth Anniversary: Building the World's Largest User-Level Intelligent Agent Scenario, Letting AI "Fly" into the Homes of Ordinary People July 29,2024

This year marks the fifth anniversary of the People's City concept. As the birthplace of this concept, Yangpu is thriving with the vigorous development of the digital economy and vibrant youth. Let's experience this increasingly "YOUNG" people's city together...

In recent years, our district has fully leveraged the "leading goose effect" of artificial intelligence empowering all industries and the "multiplier effect" of driving development, played the "three cards" of innovation, ecology, and service, and accelerated the construction of an artificial intelligence industry ecosystem integrating talents, technology, data, products, and industry application scenarios. At the just-concluded 2024 World Artificial Intelligence Conference, the "Xunzhi Intelligent Agent Application Technology Center" project of Yangpu District was selected for the key project signing at the closing ceremony.

Shanghai Xunzhi Qianxun Artificial Intelligence Technology Co., Ltd. settled in Yangpu this year. It is a company focusing on self-developed vertical field professional models and AI applications. Currently, it mainly lands in the consumer field, providing AI buyer services for consumers and orders for e-commerce platforms and merchants, and earning transaction commissions by facilitating orders.

AI technology is a new-generation technological revolution, an intelligent revolution following informatization and digitization. Innovative products are constantly being updated and iterated, entering the third-generation era of intelligence, and also entering a more mature technological wave. Shanghai Xunzhi Qianxun Artificial Intelligence Technology Co., Ltd. (hereinafter referred to as "Xunzhi Qianxun") has experienced many years of tempering and can now stand at the forefront of the wave.

A True Company with a User Base of Hundreds of Millions Landing Large-Scale Model Intelligent Agent Scenarios

Xunzhi Qianxun is a subsidiary of Beijing Deepleaper Co., Ltd. As a company that truly has a user base of hundreds of millions and lands large-scale model intelligent agent scenarios, Yuemeng Technology has been focusing on the entrepreneurial direction in the field of intelligent agents since its establishment in 2016.

Li Zhiyou, Partner of Strategy and Public Relations at Beijing Deepleaper Co., Ltd., frankly said, "In fact, model landing is a very difficult and slow process. After constructing a good model, engineering it well to access business scenarios, polishing the product for users, and designing a clear and executable business model, we have paid a huge practical cost at every step."

Since 2016, the company has been exploring how to improve the accuracy of models in understanding, reasoning, and generation, as well as cost control in the process of business flow realization. "During this period, the company solved countless difficulties, tried dozens of product landing methods, experienced three generations of intelligent agent innovations, and finally chose to land in the e-commerce industry, pursuing extreme transaction conversion efficiency," Li Zhiyou said.

In 2017, the company released the first-generation intelligent agent product "Xunzhi Intelligent Recommendation Card," obtained global technology patents, and has now become the most important intelligent search function of e-commerce platforms such as Taobao, JD.com, and Pinduoduo. The second-generation intelligent agent product "Xunzhi Scenario Intelligent Card" released in 2020 includes a series of intelligent scenarios such as hot news, takeout recommendations, and live streaming price comparisons, helping mobile phone manufacturers improve the AI capabilities of operating systems and provide a good user experience. The third-generation intelligent agent product "Xunzhi Qianxun Intelligent Agent" released in 2022 deeply cooperates with mobile phone manufacturers such as Samsung, Huawei, OPPO, and Honor, and e-commerce platforms such as Taobao and JD.com, providing intelligent buyer services for mobile phone users. As of May 2024, it has covered more than 280 million users, and "Xunzhi Qianxun" has become one of the world's largest intelligent agents.

Li Zhiyou takes the e-commerce industry as an example. "Using a 100 billion-parameter model to infer users' transaction needs, except for extremely complex needs that account for less than 10%, the vast majority of needs are inferred using a hundred billion -parameter model, which is very costly, but creates very low social value." After a series of algorithmic engineering product business iterations, in 2020, the company initially envisioned a deep neural network structure based on a task reward mechanism, replacing the attention mechanism with a task mechanism (Mission Card Mixin Card technology) for the first time, and used this as the basis to build the Xunzhi large model and Xunzhi intelligent agent.

In 2023, this technology was first launched on Samsung's system-level product "Samsung Life Assistant," achieving amazing and inspiring results: through A/B testing, compared to the method of recommending products through user tag-based precision marketing, the order conversion efficiency of the buyer agent of the Xunzhi intelligent agent increased by more than several times. Not only that, the product usage rate of highly active users increased by more than 10 times, greatly enhancing the user experience.

Li Zhiyou said, "This year, we deeply cooperate with mobile phone manufacturers such as Samsung, Huawei, OPPO, and Honor, changing 'pushing products' for marketing purposes into 'providing products' based on user needs, covering nearly 400 million users, and providing 'intelligent buyer' services to millions of users every day." Under such a business model operation, the company centers on user needs understanding, greatly improves the conversion efficiency of the product transaction process, and achieves a win-win situation of user satisfaction and merchant satisfaction.

Our District Has an Innovation Industry Gathering Valley and a Surging Innovation Source Capacity

"Yangpu State-owned Assets Operation Company has assigned dedicated personnel to assist Xunzhi Qianxun in enterprise establishment, bank account opening, and other services, actively promoting online new economy and artificial intelligence industrial chain enterprises in the region to empower the company's business development. Moreover, it fully supports the company's participation in the 2024 World Artificial Intelligence Conference, where we represent Yangpu to sign as a key project of the city at the closing ceremony," Li Zhiyou said.

110.png

When asked why he chose Yangpu, Li Zhiyou said that Bay Valley Technology Park is very suitable for innovation and entrepreneurship enterprises to work in. "The park is adjacent to the Jiangwan Campus of Fudan University, with obvious location advantages, a good ecological environment, and complete commercial supporting facilities, full of cultural landscapes, scientific and technological flows, a scholarly atmosphere, and the aroma of life. Moreover, our district gathers many century-old universities and a group of new-generation digital economy leading enterprises such as Douyin, Meituan, and Bilibili, which can not only meet the demand for high-tech talents of enterprises and provide strong support for the high-quality development of enterprises but also possesses a surging innovation source capacity."

In recent years, our district has focused on building a high-level platform for the undertaking and transformation of scientific and technological achievements, promoting the deep integration of scientific and technological innovation and industrial innovation, building the Future Valley-Bay Valley Innovation Center at a high level, and creating a valley for the transformation of innovation achievements and a valley for the gathering of innovative industries. Li Zhiyou believes that the soil for innovation and entrepreneurship in Yangpu is very suitable for the development of Xunzhi Qianxun.

In the future, Xunzhi Qianxun will adhere to the original intention of creating AI products that are "centered on people's needs," and help people "discover the beauty of the present" through continuous investment and iteration of technology. "In the past, we were all 'bombarded' by advertising information because there was a lack of sufficiently good technical capabilities to help merchants and users match needs. I think the emergence of Xunzhi Qianxun may have the opportunity to let everyone escape this trouble, let the efficiency of transactions flow, and let the prosperity of the city and the experience of life share the beauty brought by intelligent technology," Li Zhiyou said.